design studio pablo
design
studio
pablo
based in Munich,
Germany
Available all around
worldwide
DIgital Design
+ Product design
01
What, Why & How
Principles & Method
What, Why & How
Principles & Method
Identity & story
for people doing things that matter.
Designing for purpose-driven businesses and modern makers.
what
I shape branding and visual narratives for thoughtful businesses and maker brands.
why
So meaningful work is seen, understood, and trusted. Substance before noise.
how
Analyze, understand, decide, then design – calm, considered, and hands-on.
what
I shape branding and visual narratives for thoughtful businesses and maker brands.
why
So meaningful work is seen, understood, and trusted. Substance before noise.
how
Analyze, understand, decide, then design – calm, considered, and hands-on.
what
I shape branding and visual narratives for thoughtful businesses and maker brands.
why
So meaningful work is seen, understood, and trusted. Substance before noise.
how
Analyze, understand, decide, then design – calm, considered, and hands-on.
02
Portfolio
Selected work
Portfolio
Selected work
Selected work
I help purpose‑led businesses and maker brands look as good as their values by combining branding, visual storytelling, and craft‑conscious design to make meaningful work visible.
03
Services
overview
Services
overview
03
Services
overview
Services
Discover my range of services designed to elevate your brand to next level.
Full Website
Websites that carry the brand, not just the content.
Visual Storytelling & Motion Design
Short films that explain, persuade, and feel made.
Branding & Identity
Logo creation, typography, materials
Brand Activation & Application
Applying the identity across key touchpoints
Beyond
A broader creative range – tailored to fit the brief.
Full Website
Websites that carry the brand, not just the content.
Visual Storytelling & Motion Design
Short films that explain, persuade, and feel made.
Branding & Identity
Logo creation, typography, materials
Brand Activation & Application
Applying the identity across key touchpoints
Beyond
A broader creative range – tailored to fit the brief.
Full Website
Websites that carry the brand, not just the content.
Visual Storytelling & Motion Design
Short films that explain, persuade, and feel made.
Branding & Identity
Logo creation, typography, materials
Brand Activation & Application
Applying the identity across key touchpoints
Beyond
A broader creative range – tailored to fit the brief.
Full Website
Websites that carry the brand, not just the content.
Visual Storytelling & Motion Design
Short films that explain, persuade, and feel made.
Branding & Identity
Logo creation, typography, materials
Brand Activation & Application
Applying the identity across key touchpoints
Beyond
A broader creative range – tailored to fit the brief.
04
About
Designing since 2013
About
Designing since 2013
04
About
Designing since 2013
More About
pablo
More About
pablo
Serving ideas and products worth standing behind
Serving ideas and products worth standing behind
I’m a designer with a maker’s eye and a purpose‑led approach. My background spans branding, visual storytelling, instructional design as well as applied crafts. I care about work that is clear, aesthetic, and honest — and I work best with people who care about what they do or make.
I’m a designer with a maker’s eye and a purpose‑led approach. My background spans branding, visual storytelling, instructional design as well as applied crafts. I care about work that is clear, aesthetic, and honest — and I work best with people who care about what they do or make.
I bring a cross-disciplinary lens to branding and story: Five+ years shaping work for major DAX players and global names like Porsche and adidas. Beyond the screen, I prototype and craft: product design explorations, analogue/digital photography, screen printing, painting - creativity applied across everyday work and life. The result is identity work that’s clear, considered, and built to last.
I bring a cross-disciplinary lens to branding and story: Five+ years shaping work for major DAX players and global names like Porsche and adidas. Beyond the screen, I prototype and craft: product design explorations, analogue/digital photography, screen printing, painting - creativity applied across everyday work and life. The result is identity work that’s clear, considered, and built to last.
05
Testimonials
Client Voices
what customers
say about me
Nico Zuschke
Manager Brand & Content, RTC Fonds Services
»Pablo quickly understood our brand and built the website exactly as we envisioned. The collaboration was pleasant, reliable, and marked by open, clear communication.«
Pamela Janicki
Owner, Pelikan Consulting
»Pablo grasped my priorities and distilled them into a precise visual expression. Working together was smooth and dependable; the outcome feels true to me and my business.«
Simon Löffler
Owner, Löffler Statik
»Working with Pablo, my ideas turned into a distinctive logo and brand identity. The result feels professional and truly fits Löffler Statik. The collaboration felt clear and structured.«
Testimonials
Client Voices
what customers
say about me
Nico Zuschke
Manager Brand & Content, RTC Fonds Services
»Pablo quickly understood our brand and built the website exactly as we envisioned. The collaboration was pleasant, reliable, and marked by open, clear communication.«
Pamela Janicki
Owner, Pelikan Consulting
»Pablo grasped my priorities and distilled them into a precise visual expression. Working together was smooth and dependable; the outcome feels true to me and my business.«
Simon Löffler
Owner, Löffler Statik
»Working with Pablo, my ideas turned into a distinctive logo and brand identity. The result feels professional and truly fits Löffler Statik. The collaboration felt clear and structured.«
Nico Zuschke
Manager Brand & Content, RTC Fonds Services
»Pablo quickly understood our brand and built the website exactly as we envisioned. The collaboration was pleasant, reliable, and marked by open, clear communication.«
Pamela Janicki
Owner, Pelikan Consulting
»Pablo grasped my priorities and distilled them into a precise visual expression. Working together was smooth and dependable; the outcome feels true to me and my business.«
Simon Löffler
Owner, Löffler Statik
»Working with Pablo, my ideas turned into a distinctive logo and brand identity. The result feels professional and truly fits Löffler Statik. The collaboration felt clear and structured.«
Nico Zuschke
Manager Brand & Content, RTC Fonds Services
»Pablo quickly understood our brand and built the website exactly as we envisioned. The collaboration was pleasant, reliable, and marked by open, clear communication.«
Pamela Janicki
Owner, Pelikan Consulting
»Pablo grasped my priorities and distilled them into a precise visual expression. Working together was smooth and dependable; the outcome feels true to me and my business.«
Simon Löffler
Owner, Löffler Statik
»Working with Pablo, my ideas turned into a distinctive logo and brand identity. The result feels professional and truly fits Löffler Statik. The collaboration felt clear and structured.«
Nico Zuschke
Manager Brand & Content, RTC Fonds Services
»Pablo quickly understood our brand and built the website exactly as we envisioned. The collaboration was pleasant, reliable, and marked by open, clear communication.«
Pamela Janicki
Owner, Pelikan Consulting
»Pablo grasped my priorities and distilled them into a precise visual expression. Working together was smooth and dependable; the outcome feels true to me and my business.«
Simon Löffler
Owner, Löffler Statik
»Working with Pablo, my ideas turned into a distinctive logo and brand identity. The result feels professional and truly fits Löffler Statik. The collaboration felt clear and structured.«
05
Testimonials
Client Voices
what customers
say about me
Nico Zuschke
Manager Brand & Content, RTC Fonds Services
»Pablo quickly understood our brand and built the website exactly as we envisioned. The collaboration was pleasant, reliable, and marked by open, clear communication.«
Pamela Janicki
Owner, Pelikan Consulting
»Pablo grasped my priorities and distilled them into a precise visual expression. Working together was smooth and dependable; the outcome feels true to me and my business.«
Simon Löffler
Owner, Löffler Statik
»Working with Pablo, my ideas turned into a distinctive logo and brand identity. The result feels professional and truly fits Löffler Statik. The collaboration felt clear and structured.«
Let'S WORK
TOGETHER
BASED IN Munich,
Germany
DIgital Designer
+ Product Designer
Manuel Pablo Schäfer
Let'S WORK
TOGETHER
BASED IN Munich,
Germany
DIgital Designer
+ Product Designer
Manuel Pablo Schäfer
Let'S WORK
TOGETHER
Manuel Pablo Schäfer
Let'S WORK
TOGETHER
BASED IN Munich,
Germany
DIgital Designer
+ Product Designer